In the heart of Africa, nestled among lush hills and green landscapes, lies the enchanting destination of Red Rocks Rwanda. This vibrant land gestures travellers who are passionate explorer eager to research into its unique cultural tapestry. At Red Rocks intercultural centre, where traditional dance performances and art exhibitions showcased the richness of Rwandan heritage, […]

Red Rocks Rwanda is a social enterprise that is all about the community, wildlife, tourism & travel thus promoting sustainable tourism through community and cultural programs. Their pioneering cultural tourism scheme involves developing the community and promoting conservation through tourism. The eco-tours, Amahoro Tours, offer customized travel itineraries around Rwanda and bring under-served communities into […]

Our four-year strategic plan for the period 2023-2027, outlines our commitment to support community-based environmental conservation and promote sustainable tourism programs in the Virunga Mountains region and the Albertine Rift valley. As a non-governmental organization, our mission is to ensure the sustainable social and economic development of communities in this unique and biodiversity area. Objectives: […]

 Our pilot project for digital transformation in tourism is a groundbreaking initiative aimed at promoting sustainable tourism through innovation and collaboration. In alignment with the 17 Sustainable Development Goals (SDGs) of the United Nations, we have ambitious objectives and core areas to enhance the tourist experience, promote ecological and social sustainability, and forge global partnerships.  […]

Greg Bakunzi is a renowned pioneer and trailblazer in community-based tourism in East Africa. He grew up under extremely challenging conditions in a Ugandan refugee camp and had only little access to formal education. In 1998, once peace was slowly returning to the region after the 1994 genocide, he decided to follow his heart and […]

This research analysed an inclusive social tourism camp in Turkey and introduced its principles to the literature. The motive of the research was examining how tourism can be a tool for the inclusion of disabled children and individuals into the society. But more importantly, it examined an example of entrepreneurship that pursues a social change […]

David McGowan, Ravenswood Media, and Greg Bakunzi- Red Rocks Initiative, have partnered together to build a media training center in Musanze, Rwanda at the foot of the Volcanoes National Park. McGowan, an Academy Award nominated filmmaker, coming together with the team at Red Rocks to provides basic filmmaking training. The course is free and the […]

Red Rocks Initiatives for Sustainable Development is a non-profit organization that operates and around Virunga volcano mountain region of Rwanda, Uganda and the Democratic Republic. Its vision is to integrate tourism, conservation and community empowerment for sustainable development in the region. In order achieve this, the communities around the region are encouraged to take part […]

Horizon 2020 project, funded by the European Commission, promotes cultural heritage in the vicinity of historic pilgrimage routes and facilitates economic and social impact of sustainable tourism in rural areas. The project started on 1 January 2021 and has a duration of 36 months, while its main phases include identification of pilot areas and relevant […]

The Via Francigena is one of the most popular pilgrimage routes in the world, spanning centuries of history and stretching along 3200 kilometres in the UK, France, Switzerland and Italy. In 1994, the route was awarded ‘Cultural Route of the Council of Europe’ status in recognition of its role in promoting common European values. The […]