Alternative strategies during COVID 19 dark times of tourism sector
Content submitted by Red Rocks Initiatives – Gregory
Submited Date : 22/05/2020
Art for conservation with our local artists

This is not the first time this has happened—since time immemorial, tourism has been affected due to communicable diseases. No pandemic or plague or natural disaster has affected tourism like Black Plagues of the 14th century, or even 1918’s Spanish Flu, which killed tens of millions of people worldwide and ruined economies including tourism sector.

Red Rocks ecotourism initiative is doing its best while creating alternative strategies during this COVID 19 dark times of tourism sector, through the following activities:

  • Red Rocks has made partnership with local authority / government to keep our cultural scenes alive, so our staff are working with Local Government to keep our cultural scenes alive
  • Transportation, travel and hospitality, Red rocks team is evaluating the impacts future pandemics may have to our labour markets and communities, so that we may plan in future to make Red Rocks financial capacity resilient and robust, while putting together clusters of business and non-profit
  • Protection of less-advantaged communities: Red rocks have Kagano community village (Indigenous people) who used to depend on forests, since the pandemics is hurting most for these least-advantaged who are the most vulnerable, we are mobilizing needed funds to support major amenities like food and health care and in partnership with local leaders conducting awareness on social distancing among them,
  • Red Rocks also regardless of this COVID 19 pandemic, during this crisis, we have increased our marketing strategies using all possible social media platforms so that when this pandemic ends red rocks activities should be known globally;
  • For volcano National Parks sustainable plan, we are working on our botanic garden to make sure that after this crisis the garden should be the exemplary leading botanic garden with endangered tree s
The coronavirus pandemic is not only a dangerous public health hazard, it is also a human, economic and social emergency that is “firmly becoming a human rights crisis”. We have seen how the virus does not differentiate, but its impacts do — reveal deep weaknesses in the delivery of public services and structural inequalities that impede access to them.