Leading public and private executives from around the world tell you how COVID-19 has influenced their strategies and measures regarding ecological sustainability. They share with you how they (try to) gain a competitive edge by measuring, reducing, and communicating the ecological footprint of their organisation or destination, and how they improve tourism's ecological performance and resilience by strengthening local and nearby markets. Be part of the initiatives by the World Economic Forum, the UN World Tourism Organization, and the UN Global Compact to make tourism more resilient and sustainable! Listen to and discuss with the following decision-makers: • Manfred Häupl, Owner and Executive Director of the tour operator Hauser Exkursionen • Arvind Bundhun, Director of the Mauritius Tourism Promotion Authority • Paul Jones, Founder & President of the hospitality corporation The Lux Colective, Mauritius • Martina von Münchhausen, Senior Programme Manager Sustainable Tourism of World Wide Fund for Nature (WWF) • Collaborative strategy “México 2030": land of future tourism”: Miguel Torruco Marqués, Minister of Tourism; Rosi Amerena, Coordinator of "México 2030”

Leading public and private executives from around the world share with you how they use data for a more balanced tourism. The data-based forecasting and guidance of tourism flows can help reduce public health risks, improve social acceptance and make more people and places benefit from our sector. Be part of the initiatives by the World Economic Forum, the UN World Tourism Organization, and the UN Global Compact to make tourism more resilient and sustainable! Listen to and discuss with the following decision-makers: • Ignacio Barrios, CEO of the analytics firm Kido Dynamics • Jon Erni, Founder & President of the back-end provider discover.swiss • Sérgio Guerreiro, Senior Director of Knowledge Management and Innovation of Turismo de Portugal • Jeremy Sampson, CEO of The Travel Foundation • Eduard Torres, President of Turisme de Barcelona On December 9, 2020 (2:30-4:00pm, Central European Time on ZOOM/Webex

How to survive amidst COVID-19 in the short run without neglecting the destination’s or company’s long-term resilience and sustainability? How do leading decision-makers from the public and private realm cope with this monumental challenge? The TouRRD is organised by the University of Applied Sciences of the Grisons, in cooperation with the Global Compact Network Switzerland & Liechtenstein, the Swiss State Secretariat for Economic Affairs, the UN World Tourism Organization, and the World Economic Forum. Bringing together decision-makers from government, business, and civil society, in three virtual events it tackles three different challenges, namely: «How to restore consumers’ trust and confidence» (18.11.2020), «How to use data for a more balanced tourism» (9.12.2020), and «How to turn future headwinds into opportunities» (13.1.2021). The events take place from 2:30pm to 4:00pm (Central European Time). They are conducted via ZOOM and offer the audience an ample opportunity to engage in a high-level peer-to-peer exchange of ideas and experiences.