¿Quieres aprender a diseñar una oferta de turismo rural que ponga al centro la generación de empleo digno y la protección del ambiente y la cultura local? ¿Quieres conocer la metodología de análisis de la cadena de valor del servicio turístico para entender cómo las comunidades locales puedan beneficiarse de la actividad del turismo? DIRIGIDO […]

Each year at the foothills of the Virunga Massif, Rwanda hosts Kwita Izina, the annual gorilla naming ceremony that blends culture, conservation, tourism, and community development. Launched in 2005 by the Rwanda Development Board, it draws inspiration from a centuries‑old Rwandan tradition in which families name their children eight days after birth. By extending this […]

Red Rocks Community Benefit Company offers an engaging evening experience where visitors connect directly with local communities through storytelling, music, traditional dress, games, and cuisine. Hosted in a warm and welcoming setting, the evening encourages participation, conversation, and genuine cultural exchange. Community elders, artists, and youth share stories passed down through generations, offering insight into […]

The EPIK Social-Good Festival is a two-day community festival held annually during Father’s Day weekend in Adum Banso, a farming community near Takoradi in Ghana’s Western Region. The festival is named in honour of Elizabeth Pinsan and Isaiah Kakraba (EPIK) and is designed as a community-led celebration that combines cultural activities, social engagement, wellness initiatives, […]

The Atlantic Forest Great Reserve is a voluntary multi-stakeholder collaboration that brings together public authorities, private sector actors, local communities, NGOs, and academic institutions to promote nature-based tourism in the largest remaining continuous stretch of the Atlantic Forest. The initiative spans over 3 million hectares of conserved natural landscapes across 60 municipalities in the states […]

Despite the growth of globalization and e-commerce, fashion-related products — such as textiles, jewellery, perfumes, and accessories — still hold the greatest value when purchased at their destinations of origin. These items are more than souvenirs; they are powerful storytellers that connect travellers to the culture, history, and identity of places they visit.  Drawing on […]

DETOUR, co-funded by the European Union under the Single Market Programme (SMP), empowers tourism SMEs along European walking routes by accelerating their green and digital transition and reinforcing their role in sustainable and resilient tourism. From 1 November 2024 to 31 October 2027, it is developing a replicable model to strengthen rural tourism ecosystems along […]

Join us every Friday to Sunday, 2 PM to 6 PM, for the vibrant Red Rocks Twizihiwe event! Immerse yourself in Rwanda’s rich cultural tapestry as our talented youth showcase their skills in culinary arts, pottery, storytelling, drumming, and captivating cultural dances. Experience authentic performances featuring traditional instruments like the inanga, umuduri, and ingoma, with […]

Marketing, Branding, and Selling Authentic Rural Tourism Experiences Around Rwanda’s National Parks. In the spirit of Rwanda’s resilient communities, we are launching a bold campaign: “Not Walking Alone, Leaving No One Behind”. This initiative unites community-based tourism players across the country, fostering collaboration to share authentic, sustainable experiences with travelers visiting our beautiful land. Our […]

Red Rocks Rwanda is an eco-tourism company and social enterprise dedicated to community development, wildlife conservation, and sustainable tourism. We offer cultural tourism initiatives that uplift local communities and preserve nature by integrating them into the tourism supply chain. Our eco-friendly backpacker hostel, campsite, and cultural center serve as an ideal base for unforgettable wildlife […]