This initiative brings together three complementary actors—Amahoro Tours, Red Rocks Rwanda Community Benefit Company, and Red Rocks Initiative for Sustainable Development—each playing a distinct yet interconnected role in advancing community-based tourism (CBT). At the forefront, Amahoro Tours connects Rwanda’s unique experiences to the global market. Through strategic marketing, sales, and destination promotion, the company ensures […]

We are thrilled to announce that the Kayonza Cultural Heritage Center is now 70% complete. What began as a dream to blend culture, conservation, and community is now taking solid form in Rwanda’s Eastern Province. Our new center is a masterclass in eco-innovation. By merging modern design with traditional Rwandan aesthetics—think hybrid thatch roofs and […]

Within the framework of an ongoing JICA’s Sustainable Tourism Development Project in Mongolia, an international seminar entitled “Promoting Sustainable Tourism in Mongolia’s Tourism Destinations” was held in conjunction with the government event Tourism Week 2026. The seminar was organized by Mongolia’s Ministry of Culture, Sports, Tourism and Youth (MCSTY) and the Mongolian Tourism Organization, in […]

Each year at the foothills of the Virunga Massif, Rwanda hosts Kwita Izina, the annual gorilla naming ceremony that blends culture, conservation, tourism, and community development. Launched in 2005 by the Rwanda Development Board, it draws inspiration from a centuries‑old Rwandan tradition in which families name their children eight days after birth. By extending this […]

Red Rocks Community Benefit Company offers an engaging evening experience where visitors connect directly with local communities through storytelling, music, traditional dress, games, and cuisine. Hosted in a warm and welcoming setting, the evening encourages participation, conversation, and genuine cultural exchange. Community elders, artists, and youth share stories passed down through generations, offering insight into […]

The EPIK Social-Good Festival is a two-day community festival held annually during Father’s Day weekend in Adum Banso, a farming community near Takoradi in Ghana’s Western Region. The festival is named in honour of Elizabeth Pinsan and Isaiah Kakraba (EPIK) and is designed as a community-led celebration that combines cultural activities, social engagement, wellness initiatives, […]

The Atlantic Forest Great Reserve is a voluntary multi-stakeholder collaboration that brings together public authorities, private sector actors, local communities, NGOs, and academic institutions to promote nature-based tourism in the largest remaining continuous stretch of the Atlantic Forest. The initiative spans over 3 million hectares of conserved natural landscapes across 60 municipalities in the states […]

Despite the growth of globalization and e-commerce, fashion-related products — such as textiles, jewellery, perfumes, and accessories — still hold the greatest value when purchased at their destinations of origin. These items are more than souvenirs; they are powerful storytellers that connect travellers to the culture, history, and identity of places they visit.  Drawing on […]

DETOUR, co-funded by the European Union under the Single Market Programme (SMP), empowers tourism SMEs along European walking routes by accelerating their green and digital transition and reinforcing their role in sustainable and resilient tourism. From 1 November 2024 to 31 October 2027, it is developing a replicable model to strengthen rural tourism ecosystems along […]

2026 marks the 10-year anniversary of CAS Trips’ Global Student Exchange (GSE) program: a global initiative that brings together international school students to learn through real-world experiences rooted in the Creativity, Activity, Service (CAS) framework. The GSE program promotes global citizenship, intercultural understanding, and sustainability in education by connecting students from around the world to collaborate on local service projects, develop leadership skills, […]